The fact that the task is already pre-determined to be impossible, and one commits to it anyway, assures that it isn’t about you—-your sense of gain, accomplishment, or even your fear of failure—-AND you put your full effort in. And the most important thing is — it must be something you cannot possibly do.” What is that task for you?’ Zen Buddhists the world-over chant what is called the Four Vows.
New York City — September 11-12, 2001. The devastation of this day is staggering beyond measure. The ground has fallen out beneath us America. Let us all find the wisdom to see this unspeakable tragedy as a doorway to meaningful change, as a precursor to collective transformation. If we do not accept this challenge if we are not brave and unrelenting in our demand…the loss of thousands of lives will not be merely unspeakable, they will be in vain.
Commit to taking the Whole Foods Boycott to another level by telling Whole Foods “I Don’t Buy It.” It’s time to increase the pressure and urgency on Whole Foods. Some powers that be, naysayers, talking heads, and even John Mackey may believe Whole Foods can just wait out a boycott and continue business without significant impact on their bottom line. I don’t buy it. And you shouldn’t either.
We, the willing practitioners of transformative social change, are the only ones who can shift the paradigm. We are the moral & inspirational frontline of America. Like no other movement before us, we span the globe, defy description, and transcend all boundaries: some of us wealthy in cash, some in culture, we are cross-class and transgendered, Caucasian and Cablinasian, neo-social and hyper-spiritual, we bow at the altar of Authenticity.